Amanda Bridge
10 years of experience in SAAS product writing and strategy
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Current role:
SENIOR CONTENT DESIGNER
AT HUBSPOT
Hello!
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I design human, helpful, and clear experiences. Currently, I spend most of my days building strategy and designing content for HubSpot's Ecosystems products.
Thanks for dropping by.
EXPERIENCE
2021-CURRENT
Senior Content Designer
HUBSPOT
HubSpot's sole content designer for their Ecosystems products, supporting 17+ teams and 5 products. Worked cross-disciplinary to create systems and frameworks to align teams on reusable components and patterns across products. Contributed to and advocated for Canvas, HubSpot's Design System. Worked with triads on the company's highest priority projects.
2018-2021
Senior UX Content Strategist
PROCORE TECHNOLOGIES
Procore’s first UX Content Strategist. Advocated for and created the UX Content Strategy from scratch, and built a team of 5. Created and executed Procore’s first in-app messaging strategy. Launched Procore's first Product Writing Guide. Redesigned the Design System's Design Guidelines with a focus on Content. Worked with other designers, PMs, Engineers, and SMEs on a wide variety of micro and macro content.
2014-2018
Technical Writer / Instructional Designer
2013-2014
Substitute and Student Teacher
PROCORE TECHNOLOGIES
Procore’s first Technical Writer and first Instructional Designer. Procore's first writer hired to support product designs. Created and launched Procore’s first organized Support Site. Created and launched Procore’s first external certification course program. 
 Responsible for authoring, editing, and reviewing product documentation, certification training courses, training videos, and other materials.
WEST VALLEY SCHOOL DISTRICT
Responsible for teaching 5 classes of Honors 10th Grade English and Standard 12th grade English with an average of 30 students per class for 3 months.
EDUCATION
2020-2021
Part-time UX Design Course
GENERAL ASSEMBLY
Took a 3-month remote UX Design course that taught every phase of the design thinking process from discovery to design and iteration. We covered topics such as UX research methods, wireframing, prototyping, usability testing, visual design and typography, and pitching an idea. My final project, The Hive is something I'm very proud of.
2009-2014
English Teacher Education
Magna Cum Laude
WASHINGTON STATE UNIVERSITY
Activities and Societies: Phi Beta Kappa, National Honors Society of Collegiate Scholars, Founding member of Crimson Savoy Swing Dance Club, Swing Devils Swing Dance Club, Student Entertainment Board, American Institute for Foreign Study (Study Abroad Company, Costa Rica)
2009-2014
Spanish Language Teacher Education
Magna Cum Laude
WASHINGTON STATE UNIVERSITY
Activities and Societies: Same as above
TOOLBELT
SKILLS
UX Content Strategy
Product Design & UX Research
Technical Writing
Instructional Design
Educational Theory
Basic HTML/Markdown
EXPERTISE
DESIGN SYSTEMS
I am experienced in end-to-end creation of design systems, with a focus on content strategy. I am most interested in this project, as it has a large impact on ensuring product teams create experiences that are consistent, effective, and intuitive product-wide and cross-platform.
IN-APP MESSAGING
I'm passionate about redefining the relationship between the internet and popups. I build in-app messaging strategies for companies that aligns the goals of the business with the workflow of the user.
CONTENT STRATEGY
I specialize in creating content strategies from the ground up. From executive buy-in to execution and training on a product writing guide, I ensure data-driven and successful UX Content Strategy for software companies.
DEAN ONISHI
Senior Director of Documentation and Certification at Procore Technologies
I’ve had the pleasure of working with Amanda for over six years. Each day she would come to work with a team-first attitude and infectious positive energy. Combined with an impeccable worth ethic and willingness to tackle any project, Amanda was an ideal team member. What I admire the most about Amanda is her grit and willingness to constantly challenge herself. Whether it’s taking coding courses, starting her own Etsy shop, becoming an SME of WalkMe and Pendo, or volunteering to be a presenter at new employee orientation classes to refine her public speaking skills, she's constantly striving to better herself and grow her skill set. I was so proud of her when she was selected to be one of the guest presenters at the Pendo user conference in 2019. I have no doubt that Amanda would be a key contributor to any high-performing team.
Amanda is phenomenal employee with a wide range of skills and experience. She is a long-time Procorian at 5 years and, having worked in multiple departments and across multiple roles, has an incredible understanding for of the needs and friction that arises in a high-growth tech company. She’s shown a knack for bringing multiple disciplines together and educating them on topics she’s passionate about that are important to her organization’s future. She’s been a critical member of multiple cross-discipline projects, including a Pendo rollout (from scratch) and the Culture Amp working group in UX, as well as having attended many coaching and L&D sessions over the years. Her positive spirit, can-do attitude, strong social abilities, and extreme care for Procore and those around her mark her as a distinguished employee and an incredibly valuable individual that any company would wish they had.